Yahoo Changing to Google?
Some time this year, Yahoo is is supposed to be changing their account structure to look like Googles (supposed to be even better).
Now all 3 will be very similar, Google, MSN, and Yahoo. Either Google just lucked out and got it right the first time or they put in the research that was needed before putting out their product? I am just glad that the management of the accounts should be easier now because you can have all the same named campaigns and adgroups. This was hard to do when Yahoo only had Categories and no sub-categories like Google.
The next quetion is, how smoothly will the transition go? Looks like they are taking the first step by creating similar lenght ads http://forums.searchenginewatch.com/showthread.php?t=9211
Let's keep our fingers crossed.
Now all 3 will be very similar, Google, MSN, and Yahoo. Either Google just lucked out and got it right the first time or they put in the research that was needed before putting out their product? I am just glad that the management of the accounts should be easier now because you can have all the same named campaigns and adgroups. This was hard to do when Yahoo only had Categories and no sub-categories like Google.
The next quetion is, how smoothly will the transition go? Looks like they are taking the first step by creating similar lenght ads http://forums.searchenginewatch.com/showthread.php?t=9211
Let's keep our fingers crossed.
posted by Al Scillitani at 6:51 AM
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